When it comes to building your business, a lot of gurus out there are promoting the importance of building your personal brand. Guy Kawasaki isn't buying it.
This Silicon Valley investor, author and brand evangelist for companies like Apple, Mercedes-Benz and Canva would much rather have you spend your precious time providing the best service or creating the most value with your product than working on how many Twitter followers you have.
As a budding entrepreneur, this conversation gave me a solid jolt and repositioned me to head in the right direction. I need to provide value first and then my personal brand will follow.
What are we covering today?
Guy and I chat about:
- His thoughts on the current social media landscape
- How he balances fatherhood and his work life
- Why entrepreneurs should strive to make meaning, not money
It was an absolute honor speaking with a global business magnate like Guy Kawasaki. You're going to love his insights and candid opinions. He doesn't pull any punches and it's refreshing.
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About Our Guest: Guy Kawasaki
Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. He is a brand ambassador for Mercedes-Benz and an executive fellow of the Haas School of Business (UC Berkeley). Guy held roles as the chief evangelist of Apple and a trustee of the Wikimedia Foundation.
He is also the author of The Art of the Start 2.0, The Art of Social Media, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.
Money Master of the Week
Congratulations to Liz from Canada for achieving a net worth of $100,000 by the age of 26!
After graduating from college with zero debt and buying her first investment property, she has carved a clear path to reach true financial freedom at a young age.
Liz from Canada is our Money Master of the Week!
You can learn more about Liz's adulting success at Ambitious Adulting.
Your story will inspire others to save more, make more and plan for their family’s future.
FEATURED ARTICLE: 7 Best Debt Consolidation Loans Available in 2018
Guy’S RESOURCES mentioned
Art of the Start by Guy Kawasaki
APE: Author, Publisher, Entrepreneur-How to Publish a Book by Guy Kawasaki
The Art of Social Media by Guy Kawasaki
If You Want to Write by Brenda Ueland
Influence: The Psychology of Persuasion, Revised Edition by Robert Cialdini
MKM Resources Mentioned
Join the MKM Community for January’s Young Family Wealth Playbook (Free)
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